Start free with a living site. Add the watchman when you're ready. Go all-in when you've seen it work.
The Site
Free to start
A bilingual site that's actually alive — menu, hours, open-now, reviews.
- ✓ Bilingual site, built for you
- ✓ Live menu + hours (POS sync when you have Clover)
- ✓ Google + Instagram presence basics
- ✓ Hosted, secured, kept online
Get my siteThe core productThe Watchman
$79/mo
Card payments via Stripe. Cancel anytime.
Don Sereno runs the daily loop: socials, reviews, WhatsApp answers — you approve from your phone.
- ✓ Everything in The Site
- ✓ Instagram drafts queued for one-tap approval
- ✓ Google review replies, drafted bilingual
- ✓ WhatsApp FAQ answers from your real facts
- ✓ Daily 30-second brief to your phone
Start with El Sereno Done For You
Custom
The full upgrade: I personally modernize your whole operation — POS, staff app, online ordering, automations — and Don Sereno runs it.
- ✓ Everything in The Watchman
- ✓ Staff dashboard — schedule, checklist, temps, pay
- ✓ Online ordering + payments wired to your POS
- ✓ Loyalty punch card (Apple/Google Wallet)
- ✓ Built at Kiosko #16 — see it live first
Talk to meBilling for El Sereno is live — pay by card, cancel anytime. Custom plans are still set with the owner over WhatsApp — every business is different.